311% Increase in Organic Traffic in 12 Months

311%

increase in organic traffic in 12 months

1,572%

increase in new users

458%

increase in 1st-page rankings

671%

increase in traffic value YoY

Industry

Home Services

Location

Washington DC

Services Provided

SEO
Content Marketing

The Client

Priddy Chimney Sweeps is a home services business providing chimney & masonry services to the DC, Maryland and Northern VA areas.

Growth Summary

Information driven content marketing campaign to develop local authority

Priddy Chimney Sweeps contracted Ardent Growth in August 2019 to help them grow their organic traffic from Google.

After assisting with a new website design, Ardent Growth began developing topically relevant content on the site to establish Priddy Chimney Sweeps as a thought leader in their industry both locally and nationally.

Despite the impact of COVID-19 and the seasonality of their business, Priddy Clean is currently receiving more organic traffic and leads during their low-season than they normally do during their high season.

The quality of the calls are better and the overall profitability is improving every month.

By ranking for terms related to their industry at the national level, Priddy Chimney Sweeps has proven to Google that their an authority powerhouse in the DC area.

Their competitors from a year ago are now in their rearview mirror with their sites set on new targets and further expansion.

311% Increase in Organic Traffic in 12 Months 1

Our call volume is through the roof — I’m sitting here thinking, “If this is the low season what’s the high season going to look like?

Hind Domanowski

Senior Director of Sales
Priddy Chimney Sweeps

Featured Content Results

  • Beating competitors for “chimney sweep dc”
  • Page one for “convert fireplace to gas” nationally.
  • Page one for “chimney parts” nationally.
  • Massive control in the map packs for “chimney sweeps”

Want to See the Full Case Study Including Our Strategy?

Contact us if you want more details on how we ran this SEO campaign to get Priddy Chimney Sweeps these massive results.

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