Conversion Rate Optimization

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Conversion Rate Optimization can have a huge impact on your bottom line. We run tests to check for statistical significance before we implement changes across the board. 

Conversion Rate Optimization (CRO) is the basis upon which all marketing should be founded. 

If you aren’t actively engaging in CRO then we can guarantee you are losing money.

CRO addresses the processes that cause your visitors to take action. 

Whether that’s how effective your ad copy is, your landing page layout, email templates, etc. everything must be tested.

What Conversion Rate Optimization Services Do We Offer?

  • Conversion Rate Tracking
  • A/B Split Testing
  • Multivariate Testing
  • Heatmap Integration and Analysis
  • Email Marketing A/B Testing
  • Advertising Copy A/B Testing
  • Landing Page A/B Testing
  • Marketing Funnel Analysis
  • Internal Business Process Analysis

Content Marketing FAQ

How long does it typically take to see results?

It depends on the business. The nature of CRO requires careful planning and testing to do properly. Once a test is devised, coded, and implemented, we’ll have to give the test time to collect statistically significant results from real users. We’ve achieve results in as little as 2 months but on average it will take 5-8 months.

Do you offer any guarantees?

We do not – just like the folks who handle your investments, we cannot guarantee anything. We do, however, offer reduced retainers coupled with performance-based payment options for certain services.

What makes you different from other agencies in the area?

First off, we won’t work for your competition. So long as we are under contract with you, we will not work with your direct competitors that operate within a 50 mile radius.

Unlike most other options around here, our team isn’t comprised of just graphic artists, marketers, and social media fanatics. Our team is comprised of computer scientists and individuals with backgrounds in the sciences. Think of us like architects, we understand both design and engineering. Our local competition do not have the passion for math and science like we do and make no mistake, SEO is a science. 

A few companies we've helped grow

Jordan Welling
Jordan Welling
CEO - RunDoyen
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Ardent Growth was able to think of new and creative ideas to help us improve our conversion. They increased our conversion rate by 49% within just 2 months of working with us.
Andre Castillo
Andre Castillo
SVP - Interprise Partners
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Ardent Growth is amazing. Having worked with them several times now, they are great with web-based software projects and at quickly figuring out professional quality, cost effective solutions.
Larry Neumann
Larry Neumann
CMO - Modumate
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Ardent Growth provided us with thorough web design and programming that helped with a wide range of projects. They're also skilled at marketing and provided solid counsel on marketing strategy as well. Great job!
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Our Methodology

1

Initial Chat

We’ll have a chat on the phone to get a sense of what your pain points are right now, what you’ve tried so far, and if we’re the right digital marketing solution for you. We’re not going to try to sell you right away. We have to make sure we’re right for each other.

2

Marketing Opportunities Assessment

If we think we’re a good fit and  can help you, we’ll put together a strategy specifically for your company. Using our proprietary analysis, we’ll create a plan which maximizes all the opportunities we see for growth and specific KPIs.

3

Strategy Discussion

We’ll go over our strategy with you. Our goal is to get you as many quick and early wins as possible that won’t compromise your integrity with the search engines, while setting up long-term, scalable digital marketing goals and campaigns.

4

Implementation

We’ll implement everything on our own or work with your team, whichever you prefer so you can focus on other high-impact areas of your business.

5

Rinse and Repeat

We strongly believe in the scientific method here. We will continually monitor, evaluate, and iterate on our strategies to continually improve the results we deliver.

Can We Help Your Business Grow?

Let's have a quick chat and find out